Whay Cable Advertising

ImageMATTE offers full production and placement for our television and radio commercial clients.

The number one question we are asked is "Why should I advertise on cable?" The answer is simple, because it works. Why does it work? According to the Cabletelevision Advertising Bureau:
  •  Cable television advertising can correspond to a "trading zone," (i.e., area adjacent to a location where most customers come from) or a "demographically" concentrated area (where many households have similar demographic characteristics such as age, income, occupation or lifestyle).

  •  With local cable television advertising you can have your name and location appear in commercials in desired locations.

  •   cable television advertising also has the ability to reach potential customers by using "targeted" programming (news, sports, children's, documentaries, home improvement, etc.) with an audience of similar demographic characteristics.

  •  Local cable television advertising offers commercial breaks in unique, high-quality programming from national, regional and local sources, including major sports.

  •  Local cable is the most affordable television advertising vehicle for all types and size of advertisers.

  •  Cable audiences usually purchase more products and services than average households.
© 2000 Cabletelevision Advertising Bureau,Inc., "2000 Cable TV Facts."

ImageMATTE produces commercials to air on Broadcast television, Cable television and Radio. We have buying power with AT&T Broadband, ABC, NBC, CBS, WLVI, WFXT, WB and NECN. If you are looking for a regional or national campaign, ImageMATTE can produce and place that spot as well.

To receive a quote on your video project from our staff click our Quick Quote.

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